What's inconsiderate in this equation is that - (Sacramento Press), the writer especially, proudly went Perez Hilton on Richard Hallmarq. I understand that Richard have a flamboyant personality but he did a wonderful job at this event. You Sacto folks- should be pleased because he delivered something that the city does not have. The crucial thing now is that- the fashion is there but the support system from the media is not (as an example of this snarky write-up). It seemed that there are people that are ready to bring down others that are trying to proactively improve themselves. Shame on the writer for propagating a negative write-up instead of a positive one. That made the Sacto fashion community step backward with guilt instead of forward. I had a wonderful time at the event and now this ... people are now here giving reasons to please 'whoever.' Better yet, keep doing these shows coming and let the naysayers - sit and complain some more. On the monetary issues - trade-work is the key if there's no $ that is being exchanged. Plus, networking and cross PR is another avenue to gain from this event. Remember, this is in Sacramento, not in Paris or Milan. So, fashion people- don't be discouraged.