If you have been reading about communication and marketing tools over the past couple of years you are aware of the proliferation of new devices and platforms for marketing to and establishing community with existing and prospective customers.  Studies continue to show that growing numbers of people are adopting the use of social networking and micro-blogging platforms for personal use and to “follow” or “fan” their favorite businesses.  Social media will continue to grow and offer businesses perhaps the greatest value in time and investment to reach customers and successfully track the results of their efforts.  Read this: your business needs a presence in social media. As growing number

SACRAMENTO, CA–June 11, 2009–Online video–and its increasing value as a powerful social media tool–will be discussed at the next Sacramento Social Media Club event, Making Video Social, scheduled Tuesday, June 16, 2009 from 6:30 – 8:30 at Peppers.TV in Mather, CA. What do the following three things have in common: Tiger Woods, Domino's Pizza and Airplane Passenger Safety Briefings? They've all used video to communicate in the world of social media. The free event, sponsored by Peppers.TV and Photographer Link, will include discussions led by Evan Solomon of Justin.tv and Mike Henderson from Twelve Horses. Discussions will cover: * Effective strategies for incorporating live video into t