Cyclists to race for diamonds

Hop on your bikes, Sacramento, and get ready to search for some bling. Rogers Jewelry Co. and Sacramento Food Bank & Family Services (SFBFS) are bringing back Race for the Rock for its second year with plans to make this year's fundraiser bigger and better than last year. "We have a year under our belt with this new event, and our relationship with Rogers and our participants continue to get stronger and stronger," said Blake Young, SFBFS president. On June 5, around 1,000 participants will meet at the west steps of the Capitol to partake in a text message-based scavenger hunt around downtown. Using a mobile, geo-gaming technology system called SCVNGR, clues will be sent directly to con

Hop on your bikes, Sacramento, and get ready to search for some bling. Rogers Jewelry Co. and Sacramento Food Bank & Family Services (SFBFS) are bringing back Race for the Rock for its second year with plans to make this year's fundraiser bigger and better than last year. "We have a year under our belt with this new event, and our relationship with Rogers and our participants continue to get stronger and stronger," said Blake Young, SFBFS president. On June 5, around 1,000 participants will meet at the west steps of the Capitol to partake in a text message-based scavenger hunt around downtown. Using a mobile, geo-gaming technology system called SCVNGR, clues will be sent directly to con

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Call to action: Volunteers needed for race day!

Volunteers (age 21 and up) are needed for Race for the Rock on Saturday, June 5, 2010! Join us at this fun and unique event benefiting Sacramento Food Bank & Family Services, where teams of two race around downtown Sacramento receiving text-message clues leading them to diamond jewelry and other prizes. Volunteers are needed for two separate locations: Race for the Rock Kickoff event – GROUPS NEEDED! When: Saturday, June 5, 2010. 7am-11am Where: West Steps of the Capitol What: Kickoff event for Race for the Rock. Volunteers will help with participant check-in, pass out t-shirts, distribute bike valet tickets, and help set-up and break-down the kickoff event. How: To sign your group u

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Calvin's Rock

I'm a native of Sacramento having been born in American River Hospital in Carmichael (which is gone now I think). I lived in the North Highlands area until I was 10 years old when we moved to Orangevale and then, about a year later, to Modesto. I have worked for Rogers Jewelry Co going on 24 years.

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Who is Kelly Siefkin's 'rock'?

I am lucky to have lots of rocks in my life, including my family and friends, but the most wonderful rock in my life the past few weeks has been the kind and caring volunteers at Sacramento Food Bank & Family Services. They have come together to help me cope with the loss of my beloved dog, Rocket.

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Interview with volunteer Alexis Raymond

I moved to Sacramento from Boston in 2002. I like to have fun and help others. I work full time for United Animal Nations, a national nonprofit animal protection organization, and I am on the volunteer board of directors of the Sacramento Area Animal Coalition, a local nonprofit that provides low-cost spay/neuter services to pet owners in need. In my free time I like to bike, hike, travel, read, write, cook, eat, and go for walks with my significant other, Richard, and our dogs, Nikki and Dewey.

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Relive Race for the Rock 2010

Watch the action that took place during the second annual Race for the Rock on June 5, which benefited the Sacramento Food Bank & Family Services. Participants pedaled, scooted and wheeled their way through Downtown Sacramento guided by text message-based clues in search of over $35,000 in prizes.     Thanks to everyone who participated and made Race for the Rock 2010 a huge success!

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Race for the Rock 2010

Downtown Sacramento was a blur of baby blue T-shirts Saturday during the 2nd Annual Race for the Rock. More than 250 two-member teams competed for bling in the scavenger hunt, in which clues were sent via text message. The grand prize was a $20,000 Hearts on Fire diamond ring donated by Rogers Jewelry. Proceeds benefited Sacramento Food Bank and Family Services (SFBFS). Unlike many other nonprofit fund raisers, donors got the ball rolling, not the charity. "We wanted to do something that brought the community together and where people could have a good time," said Calvin Curtin of Rogers Jewelry. After deciding to do a scavenger hunt, Rogers chose SFBFS as its community partner. "We tol

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Watch Race for the Rock kick-off celebration here!

Thank you so much to everyone who has helped registered and helped spread the word about the 2nd annual Race for the Rock. Sacramento Food Bank & Family Services (SFBFS) is thankful for the support of race participants as 100 percent of the event registration fee benefits programs and services at SFBFS. If you haven't registered yet but still want to join in the fun it's not too late! You can still sign up at the official Race for the Rock website or show up at 8 AM at the Capitol tomorrow and register in-person! We will be live streaming the kick-off festivities right here on The Sacramento Press Saturday, June 5.  The schedule of events is as follows: 8:00 Check-in begins (West steps

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One week left to sign up for Race for the Rock

There's one only one week left to sign up to participate for the second annual Race for the Rock!  See the beautiful jewlery prizes you will have a chance to win, including the grand prize Hearts on Fire $20,000 diamond ring, along with $15,000 worth of prizes donated by event sponsor Rogers Jewelry. All funds raised from this exciting text message-based scavenger hunt on bike will go directly towards the programs and services at the Sacramento Food Bank & Family Services.    Find out more details by watching our interview on News 10 interview this morning: To register, please visit the official Race for the Rock website.

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Who's Steve Knieriem's 'rock'? Race for the Rock 2010

The second Race for the Rock, benefitting Sacramento Food Bank & Family Services, will take place on June 5. Participants will pedal, scoot and wheel their way through downtown Sacramento guided by text message-based clues in search of over $35,000 in prizes, provided by Rogers Jewelery Co. Each week leading up to the event, we will interview someone who is involved in the race to find out who their "rock" is. Interview with Steve Knieriem, Operations Manager for the Sacramento Food Bank & Family Services Who is your "rock" and why? My Family has been my rock in my life. With all the things that I put them through, I am very blessed that I have their respect today. I wouldn’t be the pe

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Who's Chris Suter's 'rock'? Race for the Rock 2010

The second Race for the Rock, benefitting Sacramento Food Bank & Family Services, will take place on June 5. Participants will pedal, scoot and wheel their way through downtown Sacramento guided by text message-based clues in search of over $35,000 in prizes, provided by Rogers Jewelery Co. Each week leading up to the event, we will interview someone who is involved in the race to find out who their "rock" is. Interview with Chris Suter, SFBFS volunteer and contestant in last year's Race for the Rock Who is your "rock" and why? I would have to pick my sister, Emily. Simply put, she is the most amazing person I’ve ever met. Somehow, she effortlessly balances an engineering workload at a

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Who's Genevieve Deignan's 'rock'? Race for the Rock 2010

The second Race for the Rock, benefitting Sacramento Food Bank & Family Services, will take place on June 5. Participants will pedal, scoot and wheel their way through downtown Sacramento guided by text message-based clues in search of over $35,000 in prizes, provided by Rogers Jewelery Co. Each week leading up to the event, we will interview someone who is involved in the race to find out who their "rock" is. Interview with: Genevieve Deignan, Saca Community Learning Center Director, Sacramento Food Bank & Family Services Who is your "rock" and why? I had a hard time coming up with just 1 person. My friends, coworkers, boyfriend and family, and my cat, Buster, constantly support me in e

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'Race for the Rock' and race for a reason

Rogers Jewelry Company is preparing to host the 2nd annual Race for the Rock on June 5, 2010 to benefit programs at Sacramento Food Bank & Family Services (SFBFS). 2,000 Sacramento area residents are expected to turn out for this exciting, text message-based treasure hunt for over $35,000 worth of prizes from Rogers Jewelry Company. Teams of two will race through the greater downtown Sacramento area on bike, scooter and foot in search of clues that will lead them to the final prize. The $40 registration fee for any team includes two race shirts, entrance into the after-party and a guaranteed day of fun. 100% of the proceeds will be given to SFBFS to help in their efforts of serving famili

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Cyclists to do a mad dash in search of diamonds

Hop on your bikes, Sacramento, and get ready to search for some bling. Rogers Jewelry Co. and Sacramento Food Bank & Family Services (SFBFS) are bringing back Race for the Rock for its second year with plans to make this year's fundraiser bigger and better than last year. "We have a year under our belt with this new event, and our relationship with Rogers and our participants continue to get stronger and stronger," said Blake Young, SFBFS president. On June 5, around 1,000 participants will meet at the west steps of the Capitol to partake in a text message-based scavenger hunt around downtown. Using a mobile, geo-gaming technology system called SCVNGR, clues will be sent directly to con

continue reading

Race for the Rock volunteers needed!

Volunteers (age 21 and up) are needed for Race for the Rock on Saturday, June 5, 2010! Join us at this fun and unique event benefiting Sacramento Food Bank & Family Services, where teams of two race around downtown Sacramento receiving text-message clues leading them to diamond jewelry and other prizes. Volunteers are needed for two separate locations: Race for the Rock Kickoff event – GROUPS NEEDED! When: Saturday, June 5, 2010. 7am-11am Where: West Steps of the Capitol What: Kickoff event for Race for the Rock. Volunteers will help with participant check-in, pass out t-shirts, distribute bike valet tickets, and help set-up and break-down the kickoff event. How: To sign your group u

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