Sister | Brother Style is launching its new styling company by producing one of Sacramento’s hottest trend events – Fashion Gives Back – this Friday, November 19. The night kicks off with Project Runway star Christopher Collins as the host while displaying one of his signature designs, followed by a fashion show featuring local celebrities and professional models. The night concludes with a special appearance by Sacramento Mayor Kevin Johnson presenting a proceeds check to the Capital City AIDS Fund, after which guests dance the night away with a live performance by legendary hip-hop artist Biz Markie. “Sacramento is an emerging style market from the catwalk to the sidewalk and we wante

FASHION GIVES BACK: A Benefit Fashion Show for Capital City AIDS Fund Official launch party of SISTER | BROTHER - Sacramento's Style Experts Exclusive looks from some of Sacramento’s top local boutiques including Julius, Patrick James, Madam Butterfly, Franco Ferrini, Hamilton Jewelers, Krazy Mary’s, and S. Benson Co. 100% of the proceeds will go to the Capital City AIDS Fund Friday, November 19, 2010, 8 pm - midnight Lounge on 20 20th & K Streets, midtown Sacramento Purchase tickets at www.sisterbrotherstyle.com; $35 in advance/ $45 at the door Hosted by Christopher Collins from Lifetime’s “Project Runway” Live performance by Biz Markie Featured designs by Christopher Collins, De

FASHION GIVES BACK: A Benefit Fashion Show for Capital City AIDS Fund   Official launch party of SISTER | BROTHER - Sacramento's Style Experts Exclusive looks from some of Sacramento’s top local boutiques including Julius, Patrick James, Madam Butterfly, Franco Ferrini, Hamilton Jewelers, Krazy Mary's, and S. Benson Co. 100% of the proceeds will go to the Capital City AIDS Fund Friday, November 19, 2010 8 pm - midnight Lounge on 20 @ 20th & K Streets, midtown Sacramento Purchase tickets at www.sisterbrotherstyle.com; $35 in advance/ $45 at the door Hosted by Christopher Collins from Lifetime’s “Project Runway”   Live performance by Biz Markie Featured designs by Christopher Co

The second annual LAUNCH showcase hit the Artisan Building Saturday for a night full of music, design, art and fashion. Artists and designers from Sacramento, Los Angeles, Oakland and San Francisco flocked to LAUNCH to show off their stuff, and the turnout looks even more promising for next year. Designers of clothes and jewelry hung out in the outside venue, presenting handcrafted jewelry, buttons and clothing. Most vendors had mainly vintage jewelry and clothes, some more unique than others. The outdoors also contained several booths from locals who handcraft jewelry and trinkets and sold vintage clothing, as well as live music. “Launch really seemed like a good vibe,” jewelry artist

Krazy Mary's owner Mary Kawano said the store is thriving after its return to her home turf in East Sacramento. The boutique moved out of Midtown earlier this summer to a store at 3230 Folsom Blvd. — almost right back to the same place where the business opened 10 years ago. The contemporary designer store opened at 3200 Folsom Blvd. in 2000. The store was the first to carry premium denim and other fashions in the area, she said. The East Sacramento resident said she moved her first store out of her neighborhood and over to 2527 J St. in 2005 after competitors including Dara Denim and Barby K opened in Midtown. "That's where our market was," Kawano said. "I've always missed East Sac, 'c

Let the countdown begin for the second annual LAUNCH, Sacramento’s indie design and music festival. The one-night showcase features runway fashion, architecture, live music, furniture design and an array of other art forms all in one location: the Artisan multipurpose art venue on Del Paso Blvd. Planning of the festival started more than two years ago with a group of friends passionate about two things: art and Sacramento. “There’s a different side of Sacramento than most people think,” said Michael Hargis, the event’s coordinator. “A lot of creative people want to go other places.” Hargis and his team set out to represent the local art scene while also bringing in talent from other par

Krazy Mary's Boutique is bringing fashion and philanthropy together this weekend. This Saturday, Aug. 1, from 3 until 8 p.m. the ladies of the trendy boutique and its sister store Sugar Shack will be hosting an awareness and pre-sale event to help bring attention to the popular eco-friendly shoe line's charitable efforts. Started in 2006, the TOMS footwear line began when founder Blake Mycoskie visited Argentina and was struck by the amount of people who didn't have something that many people take for granted: shoes. He decided to redesign the "alpargatas," the flat moccasin-like shoes typically worn by locals, and started his "One for One" program that donates one pair of shoes to a chi

Just a few short years ago, Sacramento and fashion were rarely put in the same sentence. Before trendy boutiques and salons dotted the streets of the downtown grid, Sacramento was lacking in the fashion department to say the least. It seems that in the past few years, Sacramento has stepped it up. While there’s definitely still room for improvement, the majority of local stylists, boutique associates and residents asked seem to agree that their beloved city has potential and is (slowly) moving on up. Victoria Archulet, a sales associate at Franco Ferrini who previously worked at Madame Butterfly, said, “The Sacramento fashion scene is huge despite what many people think…[It’s] anything