Twitterature, Twitterverse, Twibe, Tweetaholic and Twitterhea were some of the noteworthy word clusters mentioned by the New Oxford American Dictionary committee while choosing its 2009 Word of the Year. With this new dialect, it should come as no surprise that Sacramento TweetUps (social events that allow Twitter users to meet in real life) are drawing crowds of more than a hundred people.

Earlier this month, an entire weekend was dedicated to social media.

Alejandro Reyes created and organized Sacramento's first two-day Social Media Weekend at the University of Phoenix in Natomas, Nov. 6 and 7. Bloggers, financial strategists, real estate agents, non-profits, online business owners and librarians flocked to attend.

Reyes was inspired by the South by Southwest and BlogWorld expos but wanted to create a local and more affordable version.

"I just figured, why don't we create something like this in our backyard and give people an opportunity to save money and meet other locals, as well as learn from people on a local level that are using social media at a high level?" he said.

Some of the speakers included Jessica Smith, vice president of Fleishman-Hillard and creator of jessicaknows.com, Rachel and Sarah Campbell of TwinSoup, CJ Alvarado of Bayside Church, and Josh Unfried of momfaves.com.

Suzanne Phan from News10 was an attendee on Friday, and blogger Christine Young and Reyes did a live chat on News10's website.

Questions from the audience dominated the conversations for each panel and speaker. Many of the attendees had little experience with the social media tools discussed.

Real estate agent Stephanie Brinkworth, was eager to see what she could do to help her firm.

"It's all new to me," she said. "I really liked Josh (Unfried). I was motivated to start my own blog (after hearing him talk)," I went home yesterday and did research. I looked up Wordpress and the different designs and templates of blogs."

Representatives from the Ronald McDonald House, inmycommunity.com and the Sacramento Law Library came hoping to increase their online presence and get more involved with social media.

One of the speakers who got a great response was Gordon Fowler, president and CEO of 3Fold Communications. He spoke on generational use of social media.

More than just connecting online, Fowler emphasized the value of making connections period.

"I see people jumping on the social media bandwagon because they feel like they have to, and forgetting that, at its core, social media is about relationships built on effective communication," he said. "If new learners are ineffective in understanding how to communicate inter-generationally, they will not be effective communicating and building relationships through social media.

"People need to chill out and thoughtfully discover their 'social media personality.' Be authentic, be transparent and have some fun."

Reyes is already planning the next Social Media Weekend in March 2010.

Gary Pilapil, a creative director who has attended other social media events, said he liked this particular one because it was local, with no one from out of state.

"It's refreshing to meet like-minded people that want to help Sacramento grow," Pilapil said.

Interested in seeing the Twittersphere in action? A TweetUp in conjunction with Sacramento's branch of Social Media Club is scheduled for Dec. 17.

Here are some of the tweets that were sent out during Social Media Weekend (click links to visit an individual's Twitter page):

@thisaac If you realize you've screwed up, own up to it as quickly as possible… –@JessicaKnows #socialmediaweekend

@pdteam Don't use social media as a weapon. –@JessicaKnows #socialmediaweekend

@kennypratt #socialmediaweekend PR Panel: both PR professionls and Journalists still learning to use Twitter to find and place stories

@susancarraretto RT @successfool: "Social Media elevates word of mouth to a viral level" @JoshUnfried

@jeffmarmins want to extend reach online? give before you expect to receive. promote others via @sierrafriend #socialmediaweekend

@jeffmarmins we only advertise businesses we authentically use or would recommend #socialmediaweekend @YoungMommy @TwinSoup

@JackieDotson Really high quality stuff at #socialmediaweekend I'm impressed that everyone is emphasizing the importance of relationships in social media.

@meghanwood Per @TwinSoup: 'you will always have negative comments! So.. Just delete them.' LOVE IT!!! I so agree #socialmediaweekend

To see the complete schedule and list of speakers for Social Media Weekend, visit socialmediaweekend.com.