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Long-absent car cruise comes to Sacramento

by Zach Englund, published on July 29, 2009 at 9:32 PM

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Although there are several automobile shows throughout the year in Sacramento, the art of the car cruising display has been lost in the City of Trees for decades. This Saturday, The California Automobile Museum and hundreds of car owners will be teaming up to present the debut of CAMBER (California Automobile Museum's Big Event on the Road), bringing back the old tradition of parading the merchandise along city streets to Downtown Sacramento.

"As far as we know, there has not been a cruise in Sacramento since back in the 50s when it was really popular," said Karen McClaflin, executive director of the California Auto Museum. "They'd cruise down J Street and K, going in a loop. So the idea was, 'why not let some of these guys who used to cruise bring their cars out and do it again?'"

The new event is being paired with the “Reno Swap Meet," the popular annual auto trading affair Sunday at Arco Arena.

Beginning at 2 p.m., CAMBER will commence with 250 cars gathering across six closed blocks in Midtown for onlookers to enjoy for a few hours. Since the show is scheduled around lunchtime, McClaflin said it should also allow spectators to not only enjoy a wonderful collection of cars, but also to sample the many quality restaurants and shops in the area.

"It's something that the community can really get involved with, and it can stimulate business for Downtown merchants," McClaflin said. "And it will hopefully be a fundraiser for the museum, as well as becoming just a part of the fabric of Sacramento.

"We wanted to create a venue that already has an audience, so putting it in the middle of town was a good option for us, where it's right where the people already are."

Nearly 5000 fliers were handed out along J Street to let residents know about the 3.5 mile cruise following the stand-still showing around 5 p.m. The cars will be police escorted along J Street to Sacramento State University, where they will re-assemble in lots 7 and 8 within the school parking lot. Local restaurants and vendors will bring their business to the display, coupled with live entertainment and a fan-voted awards ceremony.

"They'll re-park at Sac State and have a second car show there for folks who were maybe with their families or busy during the day," McClaflin said. "We've got Mick Martin and the Blues Rockers, and we'll do our awards program at 8 p.m., which is a people's choice award where they vote on various things like 'Best Under the Hood' to overall 'Best of Show.'"

McClaflin said she hopes CAMBER can one day rival other similar car cruises within the area, such as Reno's Hot August Nights, San Jose's Hot San Jose Nights and Redding's Cool April Nights.

Because it is the event's opening year, there is much uncertainty surrounding the Sacramento community's response to the show and cruise. However, McClaflin said the museum's planning team has been preparing for this Saturday for over eight months in hopes to launch CAMBER in impressive fashion.

"That is the big question," McClaflin said. "Is it going to be the New Year's Eve fiasco Downtown with way too many people? Or it could be a ghost town, I just don't know. Hopefully it's somewhere in between."

 

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edited on  July 30, 2009 | 8:29 AM
There was a cruise in Citrus Heights in the 1980s, around Birdcage Walk, and one along Broadway until I think the early 1990s--it was stopped only due to a city-enforced "no cruising zone." I'm pretty sure there are still "no cruising" signs along Broadway.

Definitely looking forward to checking this out on Saturday. Should be fun.
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July 30, 2009 | 12:03 AM
I guess the museum wasn't aware of those cruises, but they are very excited to bring back the cruising tradition to Sacramento. There is a lot of preparation going into it, definitely worth checking out.
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July 30, 2009 | 8:07 PM
Am having a little trouble figuring out just when this event is taking place. Did I miss read the article or is the who, what, when, where not complete?
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July 31, 2009 | 10:55 PM
We used to cruise J st. until the City made it illegal and cracked down on it. As far as I know it's still illegal. I hope they don't get a ticket.
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January 20, 2010 | 1:45 AM
I believe if it can be responsibly controlled it would generate alot of money so badly needed for our economy local and state wide. It would bring out the best in our state and people buying parts to build their cars to restore them. I truly wish Kevin Johnson would consider take away making crusin illegal. It would also bring people from other cities to spend monies here. We need to take that cow town cleashey out of this city , to bring new businesses here. along with a N F L team we have to start thinking bigger. And mabe even a Magic Mountain or even a year long amusement park.
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January 20, 2010 | 1:49 AM
We cant afford to be a small town anymore . We should also consider when we develope the railroad area that we make the streets big enough so that we can start using air floats or balloons in are santa parades. Sacramento should use this time of development to upgrades on are yearly traditions, and make them way better then they are now , we need to think bigger and better. Thank you very much I love sacramento.
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