STORYLINE Community Perspective

This storyline has only one article

Viewing thru of

An evening of wine flights meets Twitter: Vino Tweet Up

by Makiko Yamashita, published on July 27, 2009 at 10:21AM

No high resolution image exists...

Loading images

Twitter has become a common and powerful tool, if not essential, to reach and communicate with customers for many businesses. I, as founder of Radee Wine, Inc., a start-up wine importer and marketer, also use Twitter to talk about our wines and to learn about customers and other players in the industry.

While Twitter gives tremendous access to information about business and people, there is nothing like meeting those behind the profile photos in person. This Tuesday, owners of three wine companies, James David Cellars, MAS Wine Company, and Radee Wine will gather and showcase the wines at Sacramento’s first Vino Tweet Up at L Wine Lounge in Midtown Sacramento. What makes this event interesting is that the three companies, all based in the Sacramento area, are unique and distinctive and the wines are top notch.

James David Cellars' passion is to produce wines that complement and drive conversation. Their wine is about relationships – relationship to family, friends and community.

What comes next is a cutting edge packaging technology: wine in a keg. MAS Wine Company offers its award-winning wine in a patented, German-engineered Mini Tank. A nitrogen gas chamber in the tank eliminates the air, preventing oxidization. This environmentally friendly reusable tank keeps wine fresh for 60 days and can be refilled.

Finally, in tasting Radee Wine, you would experience something completely different. Fine dessert wine made from exotic tropical fruit in Thailand. As Darrell Corti put it in Corti Brothers’ July newsletter, "these are real 'vins de glacière,' freezer wines, since the fresh fruit juices that make them are merely partially frozen, removing a percentage of fruit water."

The owners are also different in nationalities. David Cole, proprietor of James David, is Californian. Julian Slee, co‐founder and CFO of MAS Wine Company, is Australian. I am from Japan.

With different backgrounds and each unique product, we have something in common: passion to produce top-quality flavorful wines.

The Vino Tweetup will include appetizers from L Wine Lounge with a $15 ticket. L Wine Lounge offers rustic and creative food from local fresh produce. Its executive chef, Ame Harrington won first place at Raley’s Grape Escape Chef Challenge in June.

This event will offer an opportunity to learn more about three new wine companies, and their wines, in addition to enjoying the flights of six different varietals and food.

The event is not limited to Twitter users. Even if you have not heard of Twitter, or if you are a skeptic of Twitter, you are still invited to join our evening. As Ricardo Robles, co‐organizer of Vino Tweetup, says, "…the event will be professionally entertaining and full with business to business and business to consumer connections."

The event detail:
Date: Tuesday, July 28th
Time: 5 p.m. to 7 p.m.
Ticket Price: $15
Tickets are purchased online at http://vinotweetup.eventbrite.com

Conversation Express your views, debate, and be heard with those in your area closest to the issue.

Leave a Comment
TYPE YOUR COMMENT IN THE BOX BELOW
EDIT YOUR COMMENT IN THE BOX BELOW cancel edit

Type tags into the box below.
Use commas to separate your tags.

Cancel Submit

Please Log in or Sign up

Existing Members

Sign In Forgot Password?
New Users Create an Account Here
Verification email has been sent. To validate your account open the link provided in the message.
There was a problem sending your verification email. Please contact support@sacramentopress.com